About Me

I’m a highly creative and passionate Graphic Designer and Art Director with over a decade of professional experience in visual production and design. I am currently leading a team of animators, videographers, and graphic designers in a professional studio environment. I bring my authentic self into any project, and I believe that a healthy team culture truly matters. I am open to new opportunities that allow me to continue to grow as a leader and bring cohesive vision and clarity to other creative teams.

In addition, I am a fine artist and illustrator working in acrylics, colored pencils, and digital mediums. I graduated from the University of Alabama at Birmingham with my BFA in 2014, and I currently live in Birmingham with my partner, chocolate lab, and two cats. My hobbies include video games, traveling, rug tufting, painting murals, and creating custom jackets.

Professional Experience

Art Director at Pack Health

• Leads and directs a full-scale production team of designers, animators, and videographers, while collaborating cross-functionally with copywriters, editors, and product owners

• Develops visual assets and maintains brand standards for all projects including marketing campaigns, patient education materials, and visual motion graphics

• Coordinates with clients, stakeholders, and vendors to ensure high-quality, professional products are delivered on time and within allocated budget

• Works extensively with healthcare clients and employers to target new patients with chronic conditions and educate them on managing their health goals

• Oversees processes and submissions in adherence with Medical, Legal, and Regulatory Review for pharmaceutical and life science clients

March 2020 to Present

Marketing Director at Steyr Arms

November 2016 to December 2019

• Designed and developed marketing campaigns, print and digital ads, email newsletters, and social media content for the brand’s national presence

• Worked with members of the international and local sales and marketing team to ensure lead generation with multi-level client support, including promotional items, designing trade show booth graphics, and a full-scale product catalog

• Managed online and in-house sales promotions including website management, product photography, and public relations for a family of brands with a diverse product offering

Lead Graphic Designer at SmartArt South

June 2014 to November 2016

• Designed and developed marketing campaigns, print and digital ads, email newsletters, and social media content for the brand’s national presence

• Worked with members of the international and local sales and marketing team to ensure lead generation with multi-level client support, including promotional items, designing trade show booth graphics, and a full-scale product catalog

• Managed online and in-house sales promotions including website management, product photography, and public relations for a family of brands with a diverse product offering

Haley Salzburn